If you’re tuning in this evening, the Hallmark schedule tonight offers viewers on the U.S. Eastern Time zone a clear line-up of holiday-themed films worth watching. Here are the latest confirmed updates as of today.
Tonight’s line-up on the Hallmark Channel (Eastern Time)
- At 6:00 p.m. ET, the movie Jingle Bell Run (2024) begins.
- At 8:00 p.m. ET, premiere of Melt My Heart This Christmas starring Laura Vandervoort and Stephen Huszar is scheduled.
- At 10:01 p.m. ET, the film Holiday Touchdown: A Bills Love Story airs, focusing on fan-life of the Buffalo Bills and holiday romance.
What you need to know
The film lineup emphasizes festive romance and sports-fan themes, matching the network’s current push into the holiday-movie season. The 8:00 p.m. slot’s premiere of Melt My Heart This Christmas positions itself as the evening’s central attraction, followed by the 10:01 p.m. airing of Holiday Touchdown: A Bills Love Story. Earlier in the evening, Jingle Bell Run provides a lighter lead-in.
If you’re in Central, Mountain or Pacific time zones, adjust accordingly: for instance, 8:00 p.m. ET equals 7:00 p.m. CT / 6:00 p.m. MT / 5:00 p.m. PT.
Keep in mind that the Hallmark schedule tonight reflects the Eastern feed; local cable or satellite providers may shift minor slots or offer alternate feeds.
Why this evening counts
This is the time when the “holiday-movie machine” of the network gains full steam. With Melt My Heart This Christmas premiering, the network is clearly targeting viewers looking for seasonal comfort with a romantic twist. The use of a late-prime 10:01 p.m. slot for Holiday Touchdown keeps the momentum going for viewers who stay tuned past 10 p.m. The Hallmark schedule tonight thus aligns with multiple viewer habits: early dinner-time watching, prime evening premiere, and late-night lead-in for fans of holiday stories.
Tips for viewers
- If you’re outside the Eastern zone, make sure you’ve adjusted time so you don’t miss the 8:00 p.m. start.
- If you plan to watch Melt My Heart This Christmas, tune-in at or slightly before 8:00 p.m. ET to avoid missing the opening credits.
- For those watching via streaming or on-demand through the network’s app, check if the film is available early or has scheduled availability the next day.
- If you’re interested in grabbing the later slot, plan for the 10:01 p.m. start of Holiday Touchdown: A Bills Love Story.
- Keep your cable or streaming guide handy: although the schedule tonight has been confirmed, networks sometimes make last-minute adjustments or region-specific changes.
What to expect from the films airing tonight
Melt My Heart This Christmas focuses on Holly, a passionate glassblower, striving to make her mark while secretly entering a holiday fair under a pseudonym. The romance and creative ambition are central to the story.
Holiday Touchdown: A Bills Love Story taps into sports-fan culture and holiday tradition, pairing romance with the nostalgia and energy of the Buffalo Bills’ fan base.
Together, they reflect the broader strategy of the network to offer fresh holiday content that appeals to both romantic-comedy lovers and sports-enthusiasts turned holiday-movie watchers.
In summary
The Hallmark schedule tonight is firmly in the holiday zone, offering viewers three distinct blocks: an early film at 6:00 p.m., a major premiere at 8:00 p.m., and a late-night romantic sports-themed story at 10:01 p.m. If you’re looking to spend this evening immersed in seasonal storytelling, that’s exactly what the network has delivered.
Bold closing line
Enjoy your evening of holiday film-fun and feel free to share in the comments which movie from the Hallmark schedule tonight you ended up watching!
