Bill Belichick and his girlfriend Jordon Hudson continue to dominate headlines as the legendary coach begins his college football debut with the University of North Carolina. The 24-year-old beauty pageant girlfriend of the 73-year-old coach stuns at the game vs. TCU, marking a significant moment in what has been one of sports’ most talked-about relationships throughout 2025.
The couple’s nearly 50-year age gap has sparked intense public interest since they went public with their relationship in 2024. Hudson and Belichick went public with their relationship in 2024, and since then, they’ve been at the center of several storylines, particularly as Belichick transitioned from his legendary NFL career to college coaching.
Jordon Hudson’s Trademark Move Creates Buzz
Recent weeks have seen Hudson make headlines for an unexpected business venture. The former cheerleader, 24, filed a trademark application for the phrase “Gold Digger,” turning criticism about their relationship into a potential business opportunity. Documents obtained by E! News show that Jordon Hudson filed the trademark application Monday, noting that she would use the phrase on jewelry or key chains.
This strategic move demonstrates Hudson’s savvy approach to handling public scrutiny. The trademark application, filed just days before UNC’s football season opener, shows how the couple has learned to navigate intense media attention surrounding their relationship.
UNC Football Season Brings Fresh Spotlight
As Belichick makes his college coaching debut, all eyes remain on both him and Hudson. The 24-year-old girlfriend of the 73-year-old coach is spotted in the pregame with the former Patriots player and NFL Hall of Fame receiver Randy Moss, highlighting the continued public fascination with their relationship.
The attention has not been without controversy for the UNC program. UNC took significant backlash from donors, alumni, and faculty over the hiring of ‘The Hoodie’ as head football coach, primarily due to his relationship with Hudson.
Belichick Addresses Hudson’s Role
Throughout the transition to college football, Belichick has been forced to address questions about Hudson’s involvement with the program. Bill Belichick clarified that Jordon Hudson has “no role” in UNC football program at his latest press conference.
Despite these clarifications, the couple’s relationship continues to generate headlines. North Carolina’s Bill Belichick has addressed the attention surrounding girlfriend Jordon Hudson with his team, saying “she doesn’t have anything to do with football.”
The Relationship Timeline
The couple’s relationship began in an unlikely setting. The two have said they met on a flight to Palm Beach in 2021 and in a statement days after the interview, Belichick confirmed that the two have a “personal and professional relationship”.
Their relationship has weathered various controversies, including past incidents involving Belichick’s ex-partner and questions about Hudson’s influence on the football program. During the first few months of his tenure at North Carolina, Bill Belichick needed extensive help from a public relations standpoint and tapped his 24-year-old girlfriend, Jordon Hudson, for immediate assistance.
Public Reaction and Media Attention
The relationship continues to draw mixed reactions from the public and media. After an offseason of questions about his girlfriend, Jordon Hudson, Belichick begins his first season at North Carolina under scrutiny. The couple has even become the subject of internet memes and trolling, with UNC football coach Bill Belichick and his girlfriend Jordon Hudson were ruthlessly trolled ahead of his college coaching debut with an ‘Air Jordon’ sign mocking the couple’s viral beach yoga.
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Looking Forward
As Bill Belichick and his girlfriend navigate this new chapter in Chapel Hill, their relationship remains a constant source of media attention. While wedding rumors have circulated, the couple appears focused on Belichick’s transition to college football and Hudson’s various business ventures.
The story of Bill Belichick and his girlfriend continues to evolve as they balance public scrutiny with private happiness. Whether supporting from the sidelines or pursuing trademark opportunities, Hudson has shown she’s ready to face whatever comes next alongside one of football’s greatest coaches.
What are your thoughts on how this high-profile couple has handled the media attention? Share your opinions in the comments below and stay tuned for more updates on this fascinating sports story.