The Deals and Steals GMA today with Tory Johnson segment brought another exciting lineup of limited-time savings for Good Morning America viewers. On the November 7, 2025, broadcast, Tory Johnson unveiled fresh deals on lifestyle products, beauty items, tech accessories, and home essentials — with discounts of up to 75% off retail prices.
This week’s featured bargains are available for a limited time through GMA’s official partner site, GMADeals.com, where viewers can shop exclusive offers directly from participating small businesses and major brands across the U.S.
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What Is GMA Deals and Steals?
Deals & Steals is one of the most popular recurring segments on ABC’s Good Morning America, hosted by entrepreneur and business expert Tory Johnson. Each week, she curates exclusive, limited-time discounts from trusted brands and presents them live on air.
The feature connects millions of GMA viewers with deeply discounted products that often sell out within hours. The items range from personal care and beauty essentials to home décor, travel gear, and wellness accessories — all offered at special prices negotiated specifically for the GMA audience.
Tory Johnson, who first introduced Deals & Steals to GMA in 2011, has built a reputation for supporting women-owned and small American businesses, often spotlighting products that have gone viral online or made a mark on platforms like TikTok and Instagram.
Today’s Top Offers From Deals and Steals GMA
For November 7, 2025, Deals and Steals GMA today with Tory Johnson featured a holiday-ready lineup focused on comfort, gifting, and practical everyday items. Below are some of the standout deals available this morning:
1. Cozy Earth Bamboo Pajama Sets — 50% Off
These ultra-soft bamboo sleepwear sets, loved by celebrities and GMA fans alike, are now available for half the regular price. Known for temperature-regulating fabric, they’re perfect for winter lounging or holiday gifting.
2. Skin Authority Vitamin C Serum — 60% Off
This award-winning skincare product helps brighten and protect the skin from environmental stressors. Viewers can grab full-size bottles at a fraction of the retail cost while supplies last.
3. Charging Essentials 3-in-1 Wireless Station — 65% Off
A favorite for tech lovers, this sleek charging pad powers phones, earbuds, and smartwatches simultaneously. It’s a must-have for anyone upgrading their home office or travel setup.
4. CuddleLux Heated Throw Blanket — 70% Off
With the weather cooling down, this plush electric blanket made its return to GMA’s list. Available in multiple colors, it combines warmth and luxury with automatic shutoff safety features.
5. Ella + Mila Nail Polish Collection — 55% Off
Cruelty-free, vegan, and chip-resistant, this trending nail polish line offers sets in holiday colors — an ideal small gift or stocking stuffer for beauty enthusiasts.
These discounts are available through Friday evening, or until supplies run out. GMA viewers can visit GMADeals.com to order directly from each featured brand.
Supporting Small and Women-Owned Businesses
A hallmark of Deals and Steals GMA today with Tory Johnson is its focus on uplifting small business owners — particularly women-led and minority-owned brands. Each product featured is carefully vetted by Tory’s team to ensure quality, authenticity, and value.
Over the years, the segment has helped hundreds of U.S. entrepreneurs gain national exposure and reach new customers. Many participating companies report significant sales growth and long-term partnerships after being featured on GMA.
Tory Johnson herself has spoken frequently about her passion for helping small businesses succeed. As the CEO of Women for Hire and the founder of Spark & Hustle, she’s long been an advocate for entrepreneurship, financial independence, and innovation in the retail space.
How to Shop GMA Deals and Steals Online
All current and past Deals & Steals offers are available online through GMADeals.com, the official shopping portal for the program. The process is simple:
- Go to GMADeals.com right after the segment airs.
- Select your favorite deals — each product listing includes full details, images, and pricing.
- Complete checkout directly with each brand partner. (Shipping times and fees vary.)
Shoppers are encouraged to act quickly, as inventory is limited and popular items often sell out within hours of the morning broadcast. Each promotion typically runs for 24 to 48 hours.
Why Viewers Love Deals & Steals
The appeal of Deals and Steals GMA today with Tory Johnson goes beyond discounts. The segment has built trust with viewers through consistent product quality, verified sellers, and transparent pricing.
Many shoppers appreciate that the deals often feature small companies not found in major retail stores. The products are carefully curated to balance practicality and discovery — offering something new every week.
In addition, GMA’s Deals & Steals often aligns with seasonal needs:
- Back-to-school deals in August
- Holiday gift specials in November and December
- Wellness and fitness offers in January
- Spring refresh themes featuring home and garden essentials
This week’s November lineup highlights warm, giftable, and family-friendly items as the holiday shopping season kicks off.
A Look Back: The Success of Deals and Steals on GMA
Since debuting more than a decade ago, Deals & Steals has become one of the most popular recurring features on morning television.
Tory Johnson’s approachable, trustworthy style has made her a familiar face to millions of viewers. Her ability to find high-quality products at massive discounts has transformed the way audiences shop during the week.
Many brands featured on GMA have credited the segment with skyrocketing their visibility — leading to appearances on shows like Shark Tank, expanded retail distribution, and viral online sales.
Tips for Getting the Best Deals
For shoppers looking to make the most of Deals and Steals GMA today with Tory Johnson, here are a few helpful tips:
- Shop early: New deals are added when the show airs live (between 8–9 a.m. ET). Items go fast.
- Bookmark GMADeals.com: It’s the only official site for current offers — avoid imitation pages.
- Check product details carefully: Each listing includes shipping estimates and return policies specific to the brand.
- Set alerts: Following GMA or Tory Johnson on social media ensures you never miss future deal announcements.
Why Tory Johnson Keeps Winning Viewers Over
Part of what makes the segment so popular is Tory Johnson’s genuine enthusiasm. She often tests products herself and works closely with brands to secure the biggest discounts possible for GMA’s audience.
Her background as an entrepreneur and small-business advocate gives her unique insight into both consumer interests and brand success. For viewers, that means every Deal & Steal feels trustworthy, relevant, and valuable.
What’s Next for GMA Deals and Steals
With the holiday season in full swing, Tory Johnson and the GMA Deals & Steals team are preparing for some of their biggest offers of the year. Upcoming November segments are expected to feature early Black Friday previews, holiday tech deals, and home essentials for winter 2025.
Fans can stay tuned every Thursday and Friday morning to catch new products, as well as flash deals that drop online exclusively through GMADeals.com.
Which of Tory Johnson’s Deals & Steals was your favorite this week? Share your thoughts in the comments below and stay tuned for next week’s fresh lineup of savings!