Black Friday shoppers across the United States want one answer above all: what time does Best Buy open on Black Friday this year? For 2025, Best Buy has confirmed a 6:00 a.m. local time opening on Friday, November 28, 2025, for most of its retail locations. This aligns with the retailer’s nationwide holiday schedule and its continued shift toward early-morning openings rather than Thanksgiving-night launches.
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Why Best Buy’s Black Friday Opening Time Matters
Black Friday is one of the heaviest in-store traffic days of the entire retail calendar. Best Buy draws long lines every year due to major discounts on televisions, laptops, gaming consoles, smart home devices, and appliances. The exact opening time determines when shoppers start lining up, how early doorbuster inventory becomes available, and how competitive the rush for limited-stock deals may be.
Most U.S. locations operate under the same Black Friday schedule. However, a small number of stores may adjust their hours due to city regulations, mall policies, or local staffing schedules. That’s why the retailer encourages customers to double-check the hours for their nearest store the night before or the morning of the event.
Best Buy’s Official Black Friday Opening Time for 2025
For the 2025 holiday season, Best Buy’s operational plan follows a predictable structure:
- Black Friday date: Friday, November 28, 2025
- Standard store opening time: 6:00 a.m. local time
- Thanksgiving Day: Stores remain closed
- Online event: Black Friday deals began earlier in November and continue through the holiday weekend
The brand has continued the practice of opening early Friday morning rather than reopening on Thanksgiving night. This change, which began in recent years, has become the industry standard among major U.S. retailers.
Why Best Buy Opens at 6:00 a.m.
The 6:00 a.m. opening time is consistent with customer traffic data and retail strategy. Best Buy sees its highest Black Friday foot traffic in the hours between opening and noon. Earlier openings allow stores to manage crowds more safely and spread out the morning rush across more hours.
Other reasons the retailer sticks to 6:00 a.m.:
- The early hour accommodates shoppers seeking doorbuster items available only in-store.
- It balances the surge of in-person traffic with the already-running online sale.
- It gives employees adequate preparation time after Thanksgiving, a day the stores keep fully closed.
Expect Slight Variations by Location
While 6:00 a.m. is the national standard, some stores may adjust their hours due to:
- Mall operating rules
- Local ordinances
- Regional staffing requirements
- Special local events or security schedules
A few standalone stores may open slightly earlier or later based on these conditions. Because of this possibility, shoppers planning to arrive early should check directly with their local Best Buy store page or call the location that morning.
How In-Store Shoppers Should Prepare
If you plan to shop in person when doors open at 6:00 a.m., preparation matters. Black Friday remains one of the most competitive retail days for high-ticket tech products.
Here’s how to make the most of your early visit:
1. Arrive Well Before Doors Open
Lines begin forming long before 6:00 a.m. at high-traffic locations, especially where popular doorbusters are advertised. For items with limited quantities — such as large 4K televisions, laptops, gaming bundles, and premium headphones — earlier arrival gives you an advantage.
2. Bring a Clear Priority List
Know the exact items you want, including model numbers, colors, capacities, and price ranges. Many customers lose valuable minutes browsing, only to find stock has already disappeared.
3. Review the Store Layout
Most Best Buy stores follow a predictable layout, with TVs and home theater at the front or right, computers to the middle left, and gaming near the back. Arriving with a mental map saves time once the doors open.
4. Use the Best Buy App Beforehand
Creating a list or saving items to your online cart helps you quickly reference pricing and product details while shopping in-store.
Black Friday Online vs. In-Store Timing
Best Buy’s online Black Friday sale starts earlier than the physical in-store event, giving shoppers several ways to take advantage of discounts:
Online Sale
- Launches earlier in November
- Includes rolling flash deals
- Runs through Black Friday weekend
- Offers many of the same deals found in stores
In-Store Deals
- Begin at 6:00 a.m. local time on Black Friday
- Feature doorbusters with limited quantities
- Sometimes include store-exclusive promotions
Customers who want guaranteed access to deals may prefer to shop online, but the most sought-after doorbusters typically require an in-person visit.
What Makes Best Buy’s Black Friday Deals Stand Out
Shoppers continue to prioritize Best Buy during the holiday season because of:
- Strong discounts on major electronics
- Immediate pickup options
- Warranty and Geek Squad support
- Doorbusters that often outperform competitor prices
Because these deals draw heavy crowds, Black Friday mornings remain the busiest in-store hours of the entire year.
Tips for Navigating the 6:00 a.m. Opening Successfully
Here are practical steps to stay ahead of the rush:
- Look for purchase limits: Some items allow only one per customer, especially gaming consoles and select laptops.
- Bring ID and updated payment methods: Digital wallets, credit cards, and store cards all help speed checkout.
- Check real-time stock indicators: Best Buy’s app updates store inventory during the event.
- Plan parking early: Popular locations fill lots quickly during the first hour.
- Stay aware of return policies: Many holiday purchases come with extended return windows, but exclusions apply for opened software and certain electronics.
The Bottom Line for Black Friday 2025
Best Buy’s confirmed opening time gives shoppers a clear target. In 2025, all standard U.S. locations plan to open their doors at 6:00 a.m. local time on Black Friday, November 28. Online deals will already be well underway, but in-store doorbusters will activate precisely when stores open.
If your goal is to grab the most competitive tech deals of the season, plan ahead, arrive early, and verify your local store’s schedule to make the most of the Black Friday rush.
Have your own Black Friday game plan? Share how early you plan to arrive or what deals you’re hunting for below!